FOUNDATIONS

Spacing

Radius

Iconography

Typography

Grid

Spacing, specifically padding and margin, refers to the amount of empty space around and between elements in a design. In a design system, spacing is an important aspect of creating a consistent and cohesive visual language.

Brand logo

Below is a guide for the clear space surrounding the master logo, the master logo with tagline, the vertical logo, and both versions of the monogram logo.

Full Logo Horizontal

Crown identity with no lettermark is allowed to be used with online media where measurement of space is restricted. Colour choices for the outline are limited to royal gold, royal blue, royal navy and white.

Full Logo Vertical

Crown identity with no lettermark is allowed to be used with online media where measurement of space is restricted. Colour choices for the outline are limited to royal gold, royal blue, royal navy and white.

Crown Symbol

Crown identity with no lettermark is allowed to be used with online media where measurement of space is restricted. Colour choices for the outline are limited to royal gold, royal blue, royal navy and white.

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